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Issue #004 - Craft Fair Display
November 22, 2008
Hot Out of the Kiln
November 22, 2008
Hot Out of the Kiln brings you the latest information, ideas, and resources for your glass fusing experience. If you like this newsletter, please forward it to share it with your friends.
1. Feature Article
Feature Article - Craft Fair DisplayI know everyone would love the magic formula for being a success at a craft fair. Is it the display, or the items you have to offer to the public? Having just the right display can attract potential buyers; otherwise they might not even notice your items. This not only involves the stand that your items are located on, but the way you display the items for sale. An eye catching display can be the key to a successful final sale.
Remember to not under sale your creative pieces. Keep in mind that these are products of your imaginative designs. They are unique and under pricing these items will make them appear cheap.
Chris one of our readers has this to about his recent craft fair experience and how he made sales when others weren’t doing as well:
“Hi, I am Chris, a fused glass jewelry artist. I love making fused pendants, but usually give them away to all my friends and family. I have a friend Charlene who went with me to my first glass fusion class and she too is hooked on this art. I had so many pendants made up this summer, Charlene and I decided to try our luck at a craft show. We chose a small, but well known show for our fist time out. I had no idea as to how to display the pendants or the price I should put on my work.
So first I figured out how much it cost me to fire each pendant. I figured to buy even a scrap piece of glass would cost around $1.00, so I usually use 3 different types, so I added $3.00 for the glass. The cost to fire the item was another expense, so I had my kiln tell me how much a firing cost and divided the number of pendants into that cost. I decided a $1.00 each would cover that cost. The cost of a bail can be anywhere from $1.00 each to $1.05 and if I use dichroic glass it would cost more, so I added another $2.00. So I made a guess that it cost me $6.00 per pendant. If you give a cord with each pendant then that cost must be figured in also. I took three times the cost and decided to sell my pendants for $20.00. I figured in my area that was still a little high, but neither did I want to give away items.
Next I needed away to display my items. I purchased 3 velvet necklace stands very cheap and on sale. I purchased a grid basket unit from Bed & Bath and made a calling card tag to hang each pendant on. Charlene had two beautiful red table cloths that covered the tables, so that the table was covered over the top of the table and down front. This way we could store our junk under the table and no one would see the clutter. We set the wire basket unit up and attached a clip light and hung the pendants from small “s-hooks”.
I use a couple of clear crystal candle holders full of glass crystal marbles to lay a few pendants on and sprinkled other crystals under the grid wire for the sparkle. We had two clear glass plates with the crystal marbles and laid other made-up necklaces on top. We had the shine and glitz, now all we needed was the buyers.
With the economy so bad the people just were not there to buy. The show was very slow, yet I did very well. I think this art was new to people and everyone wanted to give one for Christmas. My friend thought they were too high priced because she only sold two items. We do not know what the problem was that I sold several and her only two! I thought my colors might be brighter than hers; but I have no idea. She does great work; we are just different when it comes to colors.
What would I do different if there is a next time----Well even thou we are friends, I think we should set-up different displays. I think her items by themselves looked great and maybe my colors washed hers out. I do not know, but I know it hurts not to sell when the other person is selling. So be careful when setting up with friends. Different types of items would work better.
On the display---the “s hooks” would fall off the grid when someone pulled a pendant off to look closer. Then they would fish around for the hook down it the grid and I was afraid, all day, someone would knock the display over.
Last what about the price----I still don’t know on that one. I see people on the internet selling their items for $45.00, but I know we could not get that type of price in my rural area. The farmer’s wife and the country lady working everyday to make ends meet, just wants to buy a good looking gift for as cheap as possible. I would love to hear from others, tell us what you do to sell and display your items. Send Connie an email and lets us know. Hopefully some of my problems will help you if you decide to sell your pendants.
Thanks Chris for sharing this information with everyone. I am sure it will assist others in achieving a successful craft fair experience.
If you would like to share your helpful hints with others, please
drop us a line. We would love to hear from you!
Quote of the Month“Old Crafters never die, they just get more bazaar!”
Since Last E-ZineI have finally finished my long term assignment as a substitute and am adjusting to having my free time again. This time of the year, things begin to get hectic and kiln time is shorter than desired. I have been adding information to the site and doing projects for the upcoming holidays. The navigation bar was really getting too large and the main page was taking a long time to open, so I revamped the bar. Doing this will hopefully make the site much faster to load for the visitors and enable them to find items easier. Let me know what you think!
Finally finished up Halloween, and Thanksgiving was quickly appearing around the corner. I found that by purchasing inexpensive scrapbooking paper, I could have a wide variety of backgrounds for my photographs. These are fantastic for just the right seasonal backdrops for these unique holiday projects.
I am currently trying to create my Christmas gifts for this year. I had planned on making plates and then
found that they were just a tad too big for my kiln. Yesterday, I spent searching for someone who had a kiln large enough to fuse my items, and then determined that for the price of using another kiln, I would just cut down the size of my projects so that they would fit inside my own kiln. This will be an added step to the design, but won’t take too much more time. Because it will involve using the grinder to make these smaller, I will need to be sure to soak them after grinding and clean them well to remove any grime left from this step. Can you believe that they were just about a quarter of an inch too big for my kiln? I don’t know if I can justify purchase yet another kiln…but, then can you ever have too many kilns?
Tips and TricksDraw out your design before you begin will not only help you remember your thoughts, but it will give you a game plan as you are working in the studio.
Additions to the Site10/25/08 – Stand Up Fused Glass Molds – Finally received my new mold in the mail and couldn’t wait to design a pattern and try out this new mold. It turned out fantastic…will definitely have to make more of these. Maybe for Christmas!
10/29/08 – Thanksgiving Crafts – This page is the home for all the Thanksgiving fusing craft ideas. The list was growing as the projects came hot out of the kiln.
11/01/08 – Fusing Projects/Patterns – A new page to house all of the projects and patterns that can be found on the site. The page includes the Beginner, Intermediate and Advanced projects along with the Seasonal designs and all the fusing patterns found on the site.
11/02/08 – Accessories and Supplies – This new page holds the links to all the accessories and supplies for glass fusing. The page includes: Fused Glass T-shirts/Mugs/etc, Fused Glass Store, Reviews of Glass Stores, Glass Fusing Supplies, Books, Catalogs, and DVDs.
11/07/08 – Fused Glass Buttons – Once I purchased sweaters for all of my daughters and then replaced the buttons with ones that I liked. Learn to make fused buttons for your outfits or as gifts for others.
11/10/08 – Fall Foliage – Living in Southern California, I miss the brilliant hues of fall foliage. Make these individually utilizing fall colors, or put a few together to make a collage of the various hues.
11/11/08 – Indian Corn – Using different colored dots make this ear of corn. Simple pattern once you have all the dots made and gathered.
11/12/08 – Pilgrim Hats – This page includes patterns for both the male hat and the female bonnet. Make them separately, or put them together for your design.
11/13/08 – Pumpkin Patch"> – A simple old fashioned pumpkin patch design that will bring back memories of pumpkin picking. Turn this design into a pin, or add it to another fused glass project.
11/14/08 – Cornucopia – It seems like the cornucopia is the basic symbol of Thanksgiving, showing the bounty of the harvest. This design uses a lot of scrap glass for the tiny details and accents.
11/15/08 – Pilgrim - Another one to add to the whimsical list of pin designs. The nose and mouth on this piece were painted on with Pebeo Vitrea paints after they had been fired.
11/17/08 – Pumpkin Pie – A yummy pumpkin pie design that is a little on the heavy side because of all the layers, but it won’t put any pounds on your torso.
11/19/08 – Thanksgiving Turkey – Unlike the whimsical turkey pin from last year, this one has more of the standard turkey shape, although from the look on his face, he might be a close relative.
Product ReviewFuse Master Interlocking Drop Ring - Fusion Headquarters has a new interlocking drop ring mold. This unique design is made out of 18 gauge stainless steel that interlocks to form a ring. Since the pieces intertwine and aren’t one solid ring, the parts separate during the cooling down phase of the fusing process. This action keeps the glass from getting pinched by the metal.
Purchase the mold separately for $39.95, or purchase the kit for $49.95. The kit includes everything needed to accomplish this procedure, including instructions. Check it out!
Thank you for subscribingLastly I would like to thank everyone of you for signing up for my newsletter. If you know anyone else that might like to receive it please let them know. They can either visit the site and sign up, or send me an email at firstname.lastname@example.org.
Comments? Ideas? Feedback? Have an idea that you would like to share with the others? I would love to hear from you. Just reply to this e-zine and tell me what you think! I am also considering offering glass fusing classes in the San Dimas, California area. If you are interested, please let me know!
See you next month…
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